We are thrilled with the work Laura has done for us creating a brand brief and a new identity. Because of this project, we were able to comprehensively brand our website, flyers, email templates and all of our promotional items as well as our social media presence and digital marketing. We eagerly recommend Laura to anyone thinking of using her services. VIEW PROJECT
As Director of Enrollment Digital Strategy at Rider University, I’ve had the pleasure of working with Laura on a number of digital engagements over the last five years. Each and every time she has delivered high-quality creative solutions. She is an effective collaborator and stays calm under tight deadlines and budgets all while providing award-winning work. VIEW PROJECTS: rider.edu rider outcomes rider careers
I have had the honor to work with Laura Sweet since 2006, when she first volunteered her unique skills to do the design work for my children’s charity organization in Bolivia. In 2014, my community health center in Arizona, Chiricahua Community Health Centers, needed dire design assistance in every aspect–website, intranet, logos, business cards and other material. Laura has since worked carefully and conscientiously with my team’s vision for a professional image that gives pride to our employees, recognition in our communities, and truly complements the passion that we have for our work. VIEW PROJECT
Working with Laura on my brand identity, logo, and website has been a crucial step in moving forward on my vision for my company. Laura is patient, thoughtful, incredibly creative and a great collaborator- bouncing ideas back and forth between us has been a true pleasure. Her multifaceted expertise has proven invaluable in achieving my goals. VIEW PROJECT
I’ve worked with Laura on numerous projects for over fifteen years and have been impressed with her consistent ability to produce creative and pragmatic designs that are targeted to the audience and purpose. For example, when we were translating user research into a strategic vision for a cross-channel wealth management platform, she readily created designs that looked realistic and achievable while also delivering the visual enticement that engaged business stakeholders to gain their buy-in. Laura is easy and fun to work with, and I look forward to doing it again!
It’s been a pleasure to work with Laura for all these years. I knew right when we met that we would make a great team. At the time we worked on a pitch for a large cosmetics company, and we had a great collaboration going. I appreciated not only her creative talent but also her flexibility and openness to feedback. The same is true for our time at Morgan Stanley. We worked closely on a strategic project, and she was great at giving our specs real soul and personality. Laura has always been flexible not only in her approach but also with her time — always eager to contribute towards a great product. Most of all, I really enjoy her as a colleague turned friend, and so does everyone I know who has worked with her.
Laura has it. She is a true creative talent, honed by years of execution. I trust her eye more than my own. She will not rest until she is satisfied with your work. VIEW PROJECT
When my partner and I decided to create retaility.biz, Laura was the best resource we could have asked for. She took us through a painless yet extremely effective process to help us articulate our brand strategy, then designed the most attractive logo and tagline to represent our business. Laura’s expertise, creativity, business acumen and attention to detail produced a brand identity that was exactly what we strived to portray. Thank you, Laura, for exceeding our highest expectations! VIEW PROJECT
Laura skillfully created the branding for the Brooklyn Cat Café, a newly launched rescue not-for-profit in Brooklyn Heights. She is a pleasure to work with in every way, and she turns work around quickly with enormous skill and expertise. Laura is fun to work with, always professional, innovative, intelligent, and facile. We at the Brooklyn Cat Café would not hesitate to use Laura for future projects or to recommend her to others. VIEW PROJECT
Laura Sweet worked with me on imagining and designing a new brand identity which I love for my business, as well as a website. I can’t say enough about Laura; she listens, understands, and proposes wonderful solutions. She is fast, gracious, reasonable, and a delight to work with. My brand would not be where it is without Laura. I recommend her unreservedly. VIEW PROJECT
When my husband and I were launching our small family foundation we knew we wanted to work with Laura on the design of the logo. What we hadn’t realized was how much more she could offer. In a skillful, patient way, Laura walked us through the development of an entire brand, inviting in our ideas at every step. Her approach made it a pleasurable journey to explore our vision, goals and values. We are hugely pleased with our final products–and much more focused and knowledgeable about what we stand for and where we are headed! VIEW PROJECT
